Trade marks are used by most industries in Europe. Trade mark-intensive industries contribute for 20.8% of European jobs and 33.9% of EU GDP. Design-intensive industries also contribute for 12.2% of employment and 12.8% of GDP in the EU.
The Community Trade Mark (CTM) and registered Community Design (RCD) granted by the Office for Harmonisation in the Internal Market (OHIM) are beyond doubt success stories for Europe and the EU single market. As of 23 March 2016, the Community Trade Mark has become the European Union Trade Mark (EUTM). OHIM has also changed its name into the EU Intellectual Property Office (EUIPO).
BusinessEurope will focus on implementation of the recently concluded legislative reform of the European trade mark system. European companies will in the future need more and more up-to-date e-services, easy access to information and data and converging practices with regard to how intellectual property offices examine and evaluate trade marks and designs. BusinessEurope is committed to working together with the EUIPO towards an EU trade mark system for the 21st century.