IP protection is necessary to assure inventors and creators that nobody will copy or steal the result of their work. Yet, innovative businesses and in particular SMEs and start-ups in Europe experience many challenges when trying to protect their IP. Moreover, IP enforcement can prove to be difficult and increasingly challenging in today’s digital world. This can discourage further investment in IP and the drive to innovate.
Therefore, BusinessEurope calls for a reliable, effective and enabling IP framework in Europe that rewards innovation and creation.